Partner Co-Marketing

Welcome to the UP42 Ecosystem

This page outlines the different co-marketing options and gives you the opportunity to share the information that will enable us to make the partnership a success.

Partner Marketing

Working towards common goals

By collaborating on marketing efforts, we can ensure that we both achieve the aims that we set out to achieve with this partnership.

  • Drive revenue for UP42 and your company
  • Provide mutual additional brand awareness
  • Build a library of compelling technical content

Phases of Partner Marketing at UP42

Partnership announcement

How do we effectively communicate the new partnership to UP42 users, our combined following, and the industry?

Ongoing promotion

How do we keep our partner’s brand and the value of their data and analytics top of mind for our users?

Technical content

How do we provide our users with the technical knowledge that enables them to build solutions with partner blocks?

Customer case studies

How do we collectively promote the powerful applications that our partner blocks have enabled on the platform?

Announcement

Let's kick off the partnership with a bang!

Press release

Press release

Coordination, development and distribution of joint press release to promote the partnership to an industry audience, utilizing UP42 and partner’s existing press relationships.

See an example
Email to UP42 users

Email to UP42 users

Product updates list the latest features on the platform, and new blocks are included as part of the subsequent product update.

Blog content

Blog content

Announcement of the new partner data and analytics through a longer-form blog post providing information on the company, team, and capabilities.

See an example
Social media promotion

Social media promotion

A small blurb with image highlighting the new partnership and introducing our following to your companies on LinkedIn, Twitter, and Facebook.

See an example

Ongoing Promotion

We aim to keep our partners' capabilities top-of-mind for our users

Partner profile

Partner profile

A blog post featuring a partner company, specifically highlighting one member from the company in an interview style format.

See an example
Data stories

Data stories

An overview of an existing use case that has some wider interest - potentially around a current global event - utilizing your data or processing capability that is now available on the UP42 platform

See an example
Webinars

Webinars

Have something to tell the global audience? What better way than to use the UP42 to provide your message to the members directly?

See an example

Technical content

Enable our users to successfully use your blocks

Technical blog post

Technical blog post

Technical walkthrough of partner data and analytics through a longer form blog post, usually leveraging the UP42 Python SDK, and targeting a developer audience.

See an example
Tutorial video

Tutorial video

Deeper technical tutorial video about how to use the partner block in the context of a wider analysis or specific technical use case.

Key contacts

The people who will help make the partnership a success

Marketing

Nathan Davis, Product Marketing Manager | Email

Elizabeth Duffy, Product Marketing Specialist | Email

Partnerships

Kevin Boverie, Partnerships Manager | Email

Miriam Gonzalez, Partnerships Manager | Email

Product

Niklas Barkmeyer, Product Manager | Email

Sales

Leo Wang, Sales Manager | Email

Bertrand Saint Guilhem, Sales Manager | Email

Tell us about your company and marketing activities

Provide us with information to ensure success of our co-marketing activities. This information will be sent to your product marketing contact and partnership manager to kick off activities.